Kyle Sulerud - March 24, 2021What are some mistakes people make when running YouTube Ads? Unfortunately, there are a lot of them – too many to list in this blog, so I’m just going to cover the biggest ones I…
Kyle Sulerud - March 17, 2021Let’s look at some tactics that you can consider when recording your YouTube Ads. These are just small tactics and not big strategies, but they can help give your ads a boost. You don’t need…
Kyle Sulerud - March 10, 2021Okay, so you have a YouTube Ads campaign and it’s working! It’s time to scale it. Scaling can be tricky. Getting a campaign working may be relatively easy, but things can break once you try…
Kyle Sulerud - February 3, 2021If you’re running YouTube Ads to a webinar, you don’t want to skip this. Let’s look at YouTube Ads to webinars and some best practices to implement in your general campaign settings. Check out YouTube…
Kyle Sulerud - January 27, 2021So you started running some YouTube Ads, got some traffic, and maybe you’ve started to have some success. What’s next? Let’s look at four different types of retargeting ads that you can run to increase…
Kyle Sulerud - January 20, 2021Let’s go over some recording tips to help you record high-converting YouTube Ads that come out looking and sounding fantastic. You don’t need to hire a professional film production crew, but if you’re recording your…
Kyle Sulerud - January 13, 2021YouTube Ads work so extremely well for webinars (and no, that is not merely my very biased opinion). Why is that though? Let’s dive into why you should use YouTube Ads to advertise your webinars.…
Kyle Sulerud - December 2, 2020Let’s define some need-to-know YouTube Ads terms! I want to make sure you know what other people are talking about OR you know what you are talking about when it comes to YouTube Ads. Structural…
Kyle Sulerud - November 18, 2020Let’s look at four of my top YouTube Ads Tips! Tip #1 – Target Content As Much As Possible This means you are targeting video placements, channel placements, and topics as much as possible. To…
Kyle Sulerud - October 28, 2020How much information does Google really know about us? If I’m targeting audiences with my Youtube Ads, how accurate is that targeting? I wanted to explore this by looking inside my own Google profile and…
