Kyle Sulerud - July 29, 2020At times, advertisements can all seem the same, especially on social media platforms, but I am here to tell you that not all ads are as similar as they seem. While my marketing agency, AdLeg,…
Kyle Sulerud - July 22, 2020So you’ve set up a YouTube Ads campaign, you’ve turned it on, and your ads are approved… But you’re not getting any impressions! Your ads are approved but not running. Let’s take a look at…
Kyle Sulerud - April 20, 2020Kyle: Hello and welcome to the Google Ads Strategy Show. My name is Kyle Sulerud. And today I’m going to be talking with Nicholas Ayers. Nick runs an agency called Made You Look Video Marketing.…
Kyle Sulerud - March 9, 2020Today I’m going to be answering a question that was emailed to me. It comes from Daniel and he writes: “I’ve been really interested in the best layering combinations for running Display and YouTube traffic.…
Kyle Sulerud - December 12, 2019This question comes from Emma. “I’ve been testing YouTube Ads as cold traffic for my ecommerce store. There are thousands of placements being targeted, and my products are proven winners on Facebook. My cost per…
Kyle Sulerud - December 9, 2019Today’s question is from Brianna She asks, “What is the best way to use frequency capping in a display campaign without using Google’s recommended feature?” For anyone not familiar, the recommended feature of “frequency capping”…
Kyle Sulerud - November 28, 2019This question comes from Brad: “My question is about a YouTube Ad. I’m targeting “veterinary-type” YouTube channels, about fifteen or so. But I am not getting any views. My product is veterinary equipment and I…
Kyle Sulerud - November 21, 2019First and foremost, let me say: That is not possible. You can’t set up your Facebook Pixel on your YouTube videos. If someone watched a YouTube Ad, you can’t directly remarket to them on Facebook.…
Kyle Sulerud - October 24, 2019What is Google Ads? First of all, why do we say “What is Google Ads?” instead of “What are Google ads”? Well, simply put, Google Ads is a platform, not just the many ads you…
