Kyle Sulerud - November 4, 2020You can waste a lot of money with YouTube Ads just by putting your ad in front of the wrong people. With exclusions, we can help eliminate some of that waste to make sure our…
Kyle Sulerud - October 21, 2020Demographic targeting helps you narrow in on your target customer when using YouTube Ads. You can basically target or exclude people based on whatever demographics they fall into. The main categories they fall into are…
Kyle Sulerud - September 13, 2020Use the table below to help discover targeting options for your Google Ads and YouTube Ads campaigns. This list includes all the options from all the pre-built targeting methods available in Google Ads: Topics, Affinity…
Kyle Sulerud - October 24, 2019I’ll be answering this from the perspective of Google Search Ads. The most important thing to do to reach the right people is to target good keywords. There are also plenty of other targeting settings…
