YouTube Ads work so extremely well for webinars (and no, that is not merely my very biased opinion). Why is that though? Let’s dive into why you should use YouTube Ads to advertise your webinars.…
Google Ads Strategy
Let’s define some need-to-know YouTube Ads terms! I want to make sure you know what other people are talking about OR you know what you are talking about when it comes to YouTube Ads. Structural…
Let’s look at four of my top YouTube Ads Tips! Tip #1 – Target Content As Much As Possible This means you are targeting video placements, channel placements, and topics as much as possible. To…
When you target topics with your YouTube Ads, your ads will run on videos related to the topics you are targeting. It is based on the content of the videos that your ads are going…
This question comes from Brad, and he asks: “When you are setting up a remarketing campaign, (which will be for remarketing to a website), what goal do you select? And what bidding do you use?…
Today, I’m gonna be answering a question from Richard. He asks: “If you have a very limited budget, does it make sense to not bid in the top spot or two for a search ad?…
Use the table below to help discover targeting options for your Google Ads and YouTube Ads campaigns. This list includes all the options from all the pre-built targeting methods available in Google Ads: Topics, Affinity…
The core purpose of YouTube Ads is to place a video ad in front of people. And with any luck (or knowledge of YouTube Ads 😉), the right people will see your ad. There are…